Friday, June 18, 2010

Maruti Bets Big On The Alto


Maruti’s decision to phase out the iconic 800 had left a lot of fans emotional, and some even watery-eyed. But India’s current largest selling passenger car Alto has now kind of replaced the 800, and now, is getting ready for a face lift. The company is planning to give a whole new 1000cc engine from K-Series to its favorite and hottest selling car that clocks sales of 17,000 to 18,000 units per month on average.

The plan to introduce Alto with a new engine is part of the carmaker’s tactic to fit its models with the latest K series engine. Maruti Suzuki India Chairman R C Bhargava said, “Alto needs a face-lift. It has been there for quite a while.” However, he declined to comment on the specifications of the engine.

With a bigger K-series engine, the new Alto will obviously be costlier than the current BS IV compliant model with 800cc F-Series engine. The existing Alto is priced between Rs 2.29 lakh and Rs 2.8 lakh.

At a time when the small car segment has become very competitive with new models arriving from Ford, GM, Nissan and Volkswagen.

No comments:

Post a Comment